Marketing 3
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OOo Marketing Project
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Categories: Pages:
Strategic Marketing Plan Pages: Projects on this Wiki: (edit list)
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Marketing.OpenOffice |
Category:Draft marketing ideas and materials
Contents
Marketing Plan for OOo 3.0
- Documents and Deliverables|outline Documents and Deliverables
- Informal Buzz|outline Informal Buzz
- Release Readiness Plan
Documents and Deliverables
Some of these documents are ready. The Features list could probably be moved over to the « central web site » or be transformed into brochures. Below is a list of documents and deliverables to have ready before the release:
- Product brochures
- List of deployments
- List of server stats
- An updated version of the WHY OOo section
- Blurb on extensions
- list of available localizations
- Blurb on interopLocalize the content above in any relevant languages
Informal Buzz
Communicate on blogs and in the press on the following topics:
- Why the 3.0 is important (features, etc.)
- Betas/RCs.
- Interoperability (ODF, OOXML, etc.)
- The 3.0 is also a platform (ODFToolKit, scripting, etc.)
- Extensions
- Any relevant theme of local importance
Release Readiness Plan
15 days before the final release, have the following items completed:
- Product Brochures
- As many translation of the brochures
- web content ready: web pages, Features List, WHY section
- Start to work on the PR
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