Market Share Analysis
OOo Marketing Project
Please view the guidelines
|
---|
Categories: Pages:
Strategic Marketing Plan Pages: Projects on this Wiki: (edit list)
|
Marketing.OpenOffice |
The goal of this page is to collect and present all kinds of data in an organized way that allows estimating the OpenOffice.org/StarOffice market share. The page tries to analyze the market share of all OpenOffice.org-based products including StarOffice and Novell's Edition of OpenOffice.org. Therefore, does not try to distinguish between different OpenOffice.org flavors and combines numbers where appropriate (e.g. survey numbers).
Another wiki resource that can be used for improving and extending this page is the list of Major OpenOffice.org Deployments.
The Project's target market share can be found in the Strategic Marketing Plan Usage Goals.
Contents
Known Deployment Numbers
Country | Customer/User | Industry/Vertical | Number of Seats | Status | Links to Public Information |
---|---|---|---|---|---|
UK | Bristol City Council | Government | 5,000 | Completed | [1] |
Singapore | Ministry of Defense | Government | 5,000 | Completed | [2] |
Austria | City of Vienna | Government | 18,000 | Started | [3] |
France | Gendarmerie | Government | 80,000 | Started | [4] |
Netherlands | City of Haarlem | Government | 2,000 | Started | [5] |
Germany | City of Munich | Government | 15,000 | Planned | [6] |
Known Distribution Numbers
Country | Number of Copies | Version and Language Information | Links to Public Information |
---|---|---|---|
Global | 60,000,000 | OpenOffice.org Downloads from Main Site | [7] |
India | 3,500,000 | Tamil | [8] |
India | 3,500,000 | Hindi | [9] |
Analyst Statements
Date (Month/Year) | Analyst | Estimated Market Share | Market Details | Links to Public Information |
---|---|---|---|---|
December 2003 | Jupiter Research | 6% | Small and Medium Businesses in North America | [10] |
March 2004 | Forrester | 8.5% | out of 140 major North America companies | [11] |
October 2005 | Yankee Group | 19% | Small and Medium Businesses | [12] |
Surveys
Date (Month/Year) | Country | Publisher | Usage / Market Share at Home | Usage / Market Share at Work | Links to Public Information |
---|---|---|---|---|---|
2003 | Netherlands | webwereld.nl | 22% | 12% | [13] |