Difference between revisions of "MarketingCampaign Q3-2007"
From Apache OpenOffice Wiki
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=Slogans= | =Slogans= | ||
* Cor Nouws: "Latest office"/"Genuine office" | * Cor Nouws: "Latest office"/"Genuine office" | ||
| + | * Cor Nouws: "Can also yóu have the latest office for free? Genuine!" | ||
* Charles Schulz: "We enable participation. See how. OpenOffice.org" | * Charles Schulz: "We enable participation. See how. OpenOffice.org" | ||
* Clytie Siddall: | * Clytie Siddall: | ||
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** [seagull icon etc.], Free | ** [seagull icon etc.], Free | ||
** The features you need, The compatibility you need, The support you need, All free | ** The features you need, The compatibility you need, The support you need, All free | ||
| + | |||
=Ad design= | =Ad design= | ||
=T-shirt design= | =T-shirt design= | ||
Revision as of 10:44, 1 September 2007
| OOo Marketing Project
Please view the guidelines
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|---|
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Categories: Pages:
Strategic Marketing Plan Pages: Projects on this Wiki: (edit list)
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| Marketing.OpenOffice |
Contents
Audiences
end users
- Cor Nouws: "Latest office"/"Genuine office" advertising campaign, linking to a "simple" page
- Repeat slogan
- OOo is Free, Cool (modern), Great software for text, presentations, spreadsheets, databases, drawing.
- You can have a new release four times a year for free - not one every four years for a lot of money.
- For more info, go here / For download, go here
- Charles Schulz
- Thomas Krumbein
students and teachers
- Benjamin Horst: ads in student newspapers and in social networks, esp. Facebook
- Erwin Tenhumberg: social networks
- Alexandro Colorado: MySpace, orku, Jaiku, qq, Friendster, Beebop; also advertising that we are on this social networks
business
- Cor Nouws
Languages
We should concentrate on international (i.e. English) ads for this quarter.
Slogans
- Cor Nouws: "Latest office"/"Genuine office"
- Cor Nouws: "Can also yóu have the latest office for free? Genuine!"
- Charles Schulz: "We enable participation. See how. OpenOffice.org"
- Clytie Siddall:
- "Free" means everyone can use it
- Free to install, Free to use, Free to everyone
- Cross-platform, 95 languages, No headaches
- Community software, Community support
- Save money, Save time, Keep all the features
- Any office format, Export to PDF, Email file, You choose
- [seagull icon etc.], Free
- The features you need, The compatibility you need, The support you need, All free
Ad design
T-shirt design
- Clytie Siddall can help
USB drive design
- Clytie Siddall can help
