Difference between revisions of "MarketingCampaign Q3-2007"
From Apache OpenOffice Wiki
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** OOo is Free, Cool (modern), Great software for text, presentations, spreadsheets, databases, drawing. | ** OOo is Free, Cool (modern), Great software for text, presentations, spreadsheets, databases, drawing. | ||
** You can have a new release four times a year for free - not one every four years for a lot of money. | ** You can have a new release four times a year for free - not one every four years for a lot of money. | ||
| − | ** For more info, go here / For download, go here | + | ** For more info, go here / For download, go here |
* Charles Schulz | * Charles Schulz | ||
| + | * Thomas Krumbein | ||
==students and teachers== | ==students and teachers== | ||
* Benjamin Horst: ads in student newspapers and in social networks, esp. Facebook | * Benjamin Horst: ads in student newspapers and in social networks, esp. Facebook | ||
Revision as of 12:17, 31 August 2007
| OOo Marketing Project
Please view the guidelines
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|---|
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Categories: Pages:
Strategic Marketing Plan Pages: Projects on this Wiki: (edit list)
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| Marketing.OpenOffice |
Contents
Audiences
end users
- Cor Nouws: "Latest office"/"Genuine office" advertising campaign, linking to a "simple" page
- Repeat slogan
- OOo is Free, Cool (modern), Great software for text, presentations, spreadsheets, databases, drawing.
- You can have a new release four times a year for free - not one every four years for a lot of money.
- For more info, go here / For download, go here
- Charles Schulz
- Thomas Krumbein
students and teachers
- Benjamin Horst: ads in student newspapers and in social networks, esp. Facebook
- Erwin Tenhumberg: social networks
- Alexandro Colorado: MySpace, orku, Jaiku, qq, Friendster, Beebop; also advertising that we are on this social networks
business
- Cor Nouws
Languages
We should concentrate on international (i.e. English) ads for this quarter.
Slogans
- Cor Nouws: "Latest office"/"Genuine office"
- Charles Schulz: "We enable participation. See how. OpenOffice.org"
- Clytie Siddall:
- "Free" means everyone can use it
- Free to install, Free to use, Free to everyone
- Cross-platform, 95 languages, No headaches
- Community software, Community support
- Save money, Save time, Keep all the features
- Any office format, Export to PDF, Email file, You choose
- [seagull icon etc.], Free
- The features you need, The compatibility you need, The support you need, All free
Ad design
T-shirt design
- Clytie Siddall can help
USB drive design
- Clytie Siddall can help
