Difference between revisions of "MarketingCampaign Q3-2007"
From Apache OpenOffice Wiki
| Line 12: | Line 12: | ||
* Erwin Tenhumberg: social networks | * Erwin Tenhumberg: social networks | ||
* Alexandro Colorado: MySpace, orku, Jaiku, qq, Friendster, Beebop; also advertising that we are on this social networks | * Alexandro Colorado: MySpace, orku, Jaiku, qq, Friendster, Beebop; also advertising that we are on this social networks | ||
| + | ==business= | ||
| + | * Cor Nouws | ||
=Languages= | =Languages= | ||
We should concentrate on international (i.e. English) ads for this quarter. | We should concentrate on international (i.e. English) ads for this quarter. | ||
| Line 26: | Line 28: | ||
** [seagull icon etc.], Free | ** [seagull icon etc.], Free | ||
** The features you need, The compatibility you need, The support you need, All free | ** The features you need, The compatibility you need, The support you need, All free | ||
| + | =Ad design= | ||
| + | =T-shirt design= | ||
| + | * Clytie Siddall can help | ||
| + | =USB drive design= | ||
| + | * Clytie Siddall can help | ||
Revision as of 12:14, 31 August 2007
| OOo Marketing Project
Please view the guidelines
|
|---|
|
Categories: Pages:
Strategic Marketing Plan Pages: Projects on this Wiki: (edit list)
|
| Marketing.OpenOffice |
Audiences
end users
- Cor Nouws: "Latest office"/"Genuine office" advertising campaign, linking to a "simple" page
- Repeat slogan
- OOo is Free, Cool (modern), Great software for text, presentations, spreadsheets, databases, drawing.
- You can have a new release four times a year for free - not one every four years for a lot of money.
- For more info, go here / For download, go here
- Charles Schulz
students and teachers
- Benjamin Horst: ads in student newspapers and in social networks, esp. Facebook
- Erwin Tenhumberg: social networks
- Alexandro Colorado: MySpace, orku, Jaiku, qq, Friendster, Beebop; also advertising that we are on this social networks
=business
- Cor Nouws
Languages
We should concentrate on international (i.e. English) ads for this quarter.
Slogans
- Cor Nouws: "Latest office"/"Genuine office"
- Charles Schulz: "We enable participation. See how. OpenOffice.org"
- Clytie Siddall:
- "Free" means everyone can use it
- Free to install, Free to use, Free to everyone
- Cross-platform, 95 languages, No headaches
- Community software, Community support
- Save money, Save time, Keep all the features
- Any office format, Export to PDF, Email file, You choose
- [seagull icon etc.], Free
- The features you need, The compatibility you need, The support you need, All free
Ad design
T-shirt design
- Clytie Siddall can help
USB drive design
- Clytie Siddall can help
