Difference between revisions of "Branding Initiative"
From Apache OpenOffice Wiki
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= <span style="font-size: 1.5em; text-align: center; line-height: 60%;">OpenOffice.org | = <span style="font-size: 1.5em; text-align: center; line-height: 60%;">OpenOffice.org | ||
| + | </span> | ||
| − | + | <span style="font-size: 1.5em; text-align: center; line-height: 60%;">Branding | |
| + | </span> | ||
| − | + | <span style="font-size: 1em; text-align: center; line-height: 60%;">Artwork and | |
| + | </span> | ||
| − | + | <span style="font-size: 0.8em; text-align: center; line-height: 60%;">Visual Design</span> = | |
{| style="width: 100%;" | {| style="width: 100%;" | ||
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|- style="vertical-align: top;" | |- style="vertical-align: top;" | ||
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| − | [[Branding Initiative/Inform#What_Does_Branding_Mean.3F|What does branding mean?]] | + | [[Branding Initiative/Inform#What_Does_Branding_Mean.3F|What does branding mean?]] |
| − | [[Branding Initiative/Inform#What_is_Visual_Design.3F|What is visual design?]] | + | [[Branding Initiative/Inform#What_is_Visual_Design.3F|What is visual design?]] |
| − | [[Branding Initiative/Inform#Why_Do_We_Need_to_be_Consistent.3F|Why do we need to be consistent?]] | + | [[Branding Initiative/Inform#Why_Do_We_Need_to_be_Consistent.3F|Why do we need to be consistent?]] |
| − | [[Branding Initiative/Inform#Who_Does_It_Involve.3F|Who does it involve?]] | + | [[Branding Initiative/Inform#Who_Does_It_Involve.3F|Who does it involve?]] |
| | | | ||
| − | [[Branding Initiative/Find#branding_elements|Branding elements]] | + | [[Branding Initiative/Find#branding_elements|Branding elements]] |
| − | [ | + | [[Logo Usage Guidelines|Logo Usage Guidelines version 1.0]] |
| − | [[Branding Initiative/Find#artwork_and_marketing_material|Artwork and marketing material]] | + | [[Branding Initiative/Find#artwork_and_marketing_material|Artwork and marketing material]] |
| − | [[Branding Initiative/Find#branding_guidelines_and_help|Branding guidelines and help]] | + | [[Branding Initiative/Find#branding_guidelines_and_help|Branding guidelines and help]] |
| − | [[Branding Initiative/branding guidelines draft|Branding guidelines draft]] | + | [[Branding Initiative/branding guidelines draft|Branding guidelines draft]] |
| − | [[Branding Initiative/Branding Areas|Branding Areas]] | + | [[Branding Initiative/Branding Areas|Branding Areas]] |
| | | | ||
| − | [[Branding Initiative/Contribute#artwork_to_represent_OpenOffice.org|Artwork to represent OpenOffice.org]] | + | [[Branding Initiative/Contribute#artwork_to_represent_OpenOffice.org|Artwork to represent OpenOffice.org]] |
| − | [[Branding Initiative/Contribute#fresh_branding_ideas|Fresh branding ideas]] | + | [[Branding Initiative/Contribute#fresh_branding_ideas|Fresh branding ideas]] |
| − | [[Branding Initiative/Contribute#improvement_to_existing_appearances|Improve existing designs]] | + | [[Branding Initiative/Contribute#improvement_to_existing_appearances|Improve existing designs]] |
| − | [[Branding Initiative/Contribute#coordination_with_other_OOo_project|Coordinate with other OOo project]] | + | [[Branding Initiative/Contribute#coordination_with_other_OOo_project|Coordinate with other OOo project]] |
| − | [[Branding Initiative/Contribute#administration_of_the_Branding_Initiative|Administration of the Initiative]] | + | [[Branding Initiative/Contribute#administration_of_the_Branding_Initiative|Administration of the Initiative]] |
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<br><br> | <br><br> | ||
| − | === Mission statement: === | + | === Mission statement: === |
| − | Our goal is to reveal '''positive associations''' with OpenOffice.org's brand by improving the '''identification''' of community members with OpenOffice.org and the '''recognition''' of the product in public. | + | Our goal is to reveal '''positive associations''' with OpenOffice.org's brand by improving the '''identification''' of community members with OpenOffice.org and the '''recognition''' of the product in public. |
| − | Therefore our focus is on creating and maintaining a strong visual design with a consistent use of graphical elements and artwork wherever the OpenOffice.org brand is represented. | + | Therefore our focus is on creating and maintaining a strong visual design with a consistent use of graphical elements and artwork wherever the OpenOffice.org brand is represented. |
| − | As this work is related not only to marketing, but also to several other OpenOffice.org projects, we are keeping continuous contact with website, documentation, user experience, native-language and other projects. | + | As this work is related not only to marketing, but also to several other OpenOffice.org projects, we are keeping continuous contact with website, documentation, user experience, native-language and other projects. |
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*[[User:Bedipp|bedipp]] | *[[User:Bedipp|bedipp]] | ||
*[[User:Ivanm|ivanm]] | *[[User:Ivanm|ivanm]] | ||
| − | *[[User:Rosana a|rosana_a]] | + | *[[User:Rosana a|rosana_a]] |
|- | |- | ||
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| − | | + | |
|- | |- | ||
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| − | This page is work in progress in quite an early stage. We're just defining how our branding elements and style will look like. Graphical elements will be added to this page once we created them and decided about ther official status. | + | This page is work in progress in quite an early stage. We're just defining how our branding elements and style will look like. Graphical elements will be added to this page once we created them and decided about ther official status. |
|} | |} | ||
[[Category:Branding]] [[Category:Marketing]] | [[Category:Branding]] [[Category:Marketing]] | ||
Revision as of 17:22, 29 November 2010
= OpenOffice.org
Branding
Artwork and
Visual Design =
|
Logo Usage Guidelines version 1.0 |
Artwork to represent OpenOffice.org | |
|
Mission statement:Our goal is to reveal positive associations with OpenOffice.org's brand by improving the identification of community members with OpenOffice.org and the recognition of the product in public. Therefore our focus is on creating and maintaining a strong visual design with a consistent use of graphical elements and artwork wherever the OpenOffice.org brand is represented. As this work is related not only to marketing, but also to several other OpenOffice.org projects, we are keeping continuous contact with website, documentation, user experience, native-language and other projects. |
Responsible contributors: | |
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| ||
|
This page is work in progress in quite an early stage. We're just defining how our branding elements and style will look like. Graphical elements will be added to this page once we created them and decided about ther official status. | ||
