Main Page

Neuromarketing Canada Website: http://neuromarketingcanada.com

EMOTIONOMICS: WINNING THE HEARTS AND MINDS

Psyho-analyzing our cerebral activity, understanding the results from the sphere of emotions, sensations and rational and translating them into valuable marketing guidelines.

THE EMOTIONAL ENGINE: THE NEW MARKETING POWER

While traditional old marketing still busy selling, Neuromarketing concentrates on what conditions the consumer’s buying behaiour.

WATCH THE NEW POWERFUL APPROACH

Brain scanning such as fMRI (functional magnetic resonance imagery) can pinpoint precisely which brain regions are active as people respond to the 6 major stimuli during the buying act (including brand choices).

STIMULATING CREATIVITY

Sale of ‘smoke & mirrors’ NO LONGER outsells substance. The future of marketing will only be about brand ethics and emotional connection with the respective audience.

THE NEW CONSUMER: CHANGING THE OLD STATUS QUO

Welcome to the new socio-economic change and the new marketing’s battle ground. The new socio-marketing objectives is to bring society and all its complications into the heart of organizations.

TAPPING INTO THE EMOTIONAL GOLD MINE

How to stimulate the Limbic system, the Prefrontal cortex and the Primitive brain to hit home run in sales. While the appeal of “new” is hard-wired into our brains, brain scans also show that familiar brands cause higher levels of brain activation than unfamiliar ones.

A PICTURE IS WORTH A 1000 WORDS

Not any picture, Neuromarketing proved. Do we actually understand why we say it.

THE RIGHT PICTURE IS WORTH A BIGGER RETURN

When the EXACT neuro- imagery is used, neuromodulator is released during emotional arousal, plays a central role in the emotional regulation of the LTM (long term memory).

More at Neuromarketing Canada Website: http://neuromarketingcanada.com