Difference between revisions of "Branding Initiative/branding guidelines draft"

From Apache OpenOffice Wiki
Jump to: navigation, search
m
Line 1: Line 1:
<br>  
+
<br />  
  
 
= Branding Guidelines Draft  =
 
= Branding Guidelines Draft  =
Line 5: Line 5:
 
This is a draft for the OpenOffice.org Branding Guidelines. Elements for discussion can be posted here. The content of this site is not yet official.  
 
This is a draft for the OpenOffice.org Branding Guidelines. Elements for discussion can be posted here. The content of this site is not yet official.  
  
<br>  
+
<br />  
  
 
== Brand Colors  ==
 
== Brand Colors  ==
Line 11: Line 11:
 
{{Documentation/Caution|Please '''do not use the color picker''' to extract the colors. The colors shown on your screen may have been already altered by your computer's [http://en.wikipedia.org/wiki/Color_management color management system].}}  
 
{{Documentation/Caution|Please '''do not use the color picker''' to extract the colors. The colors shown on your screen may have been already altered by your computer's [http://en.wikipedia.org/wiki/Color_management color management system].}}  
  
=== Picture  ===
+
=== Logo ===
  
 
[[Image:OOo color web.png]]  
 
[[Image:OOo color web.png]]  
  
&lt;br&gt;
+
<br />
  
 
=== Table  ===
 
=== Table  ===
Line 48: Line 48:
 
== Logo: DO's  ==
 
== Logo: DO's  ==
  
=== White Space Logo<br><br>  ===
+
=== White Space Logo ===
  
 
Here are two proposals for the white space rule for the logo:  
 
Here are two proposals for the white space rule for the logo:  
Line 54: Line 54:
 
'''1. '''[[Image:Logo OOo space more.png]]  
 
'''1. '''[[Image:Logo OOo space more.png]]  
  
<br>  
+
<br />  
  
 
'''2.'''[[Image:Logo OOo space.png]] <br>  
 
'''2.'''[[Image:Logo OOo space.png]] <br>  
 
  
  
Line 69: Line 68:
  
 
[[Image:Logo_OOo_invers_black.png]]
 
[[Image:Logo_OOo_invers_black.png]]
 +
 +
=== Logo Black and White ===
 +
 +
* Please add images here
 +
 +
=== Gulls ===
 +
 +
* Guidelines on using the gulls by themselves (e.g. the gull orb)
 +
 +
=== Minimum Sizes ===
 +
 +
* Minimum sizes for OOo logo and gull orb
  
 
== Logo DON'Ts  ==
 
== Logo DON'Ts  ==
Line 88: Line 99:
 
<br>  
 
<br>  
  
=== Use an appropriated background color  ===
+
=== Use an appropriate background color  ===
  
 
Don't use background colors that negatively affects readability of the logo.  
 
Don't use background colors that negatively affects readability of the logo.  
Line 101: Line 112:
  
 
[[Image:New logo dont move elements.png]]  
 
[[Image:New logo dont move elements.png]]  
 +
 +
=== Don't remove the trademark symbol ===
 +
 +
* (?)
  
 
[[Category:Branding]] [[Category:Marketing]]
 
[[Category:Branding]] [[Category:Marketing]]

Revision as of 19:48, 6 May 2010


Branding Guidelines Draft

This is a draft for the OpenOffice.org Branding Guidelines. Elements for discussion can be posted here. The content of this site is not yet official.


Brand Colors

Documentation caution.png Please do not use the color picker to extract the colors. The colors shown on your screen may have been already altered by your computer's color management system.

OOo color web.png


Table

Blue Black
HEX 0E85CD 000000
RGB 14 133 205 0 0 0
CMYK tbd tbd
Pantone tbd tbd


Logo: DO's

Here are two proposals for the white space rule for the logo:

1. File:Logo OOo space more.png


2.Logo OOo space.png


Logo Inverse

1. Blue:

Logo OOo invers blue.png

2. Black:

Logo OOo invers black.png

Logo Black and White

  • Please add images here

Gulls

  • Guidelines on using the gulls by themselves (e.g. the gull orb)

Minimum Sizes

  • Minimum sizes for OOo logo and gull orb

Logo DON'Ts

Don't change colors

Never change the color of the logo.

File:New logo dont change color.png


Never stretch the logo from it's original form but respect its aspect ratio.

New logo dont stretch1.png New logo dont stretch2.png


Use an appropriate background color

Don't use background colors that negatively affects readability of the logo.

New logo use appropriate bg1.png New logo use appropriate bg2.png


Do not move the elements

Do not place the gulls on a different place.

New logo dont move elements.png

Don't remove the trademark symbol

  • (?)
Personal tools